AI Receptionist & Business Automation
Never leave another customer waiting.
Birchfront helps local businesses respond to inquiries, answer common questions, capture leads, and move customers toward booked appointments—even when your team is busy.
Product demonstration of an example conversation, not a real client interaction.
- Customer: Hi! Do you have any appointments available this Saturday?
- Birchfront: Hi! I'd be happy to help. What service are you looking to book?
- Customer: A haircut, please.
- Birchfront: Of course. Let me check the available appointment times.
Status: Inquiry received. Customer details captured. Booking assistance in progress. No appointment is booked in this demonstration.
Why response time matters
Your customers don't always wait for a reply.
People looking for a haircut, a facial or a last-minute appointment often contact a few businesses at once, and may book with whoever gets back to them first. Slow replies, missed calls and the same questions asked again and again make it harder to turn those inquiries into bookings, especially when your team is busy with clients.
Missed Inquiries
A customer reaches out while you're serving someone else. Their message gets buried, and the opportunity may disappear.
Repetitive Questions
Your team repeatedly answers questions about services, prices, hours, location, and availability.
After-Hours Messages
Potential customers may inquire when your business is closed or your team is unavailable.
Birchfront helps your business respond consistently, without adding more repetitive work to your day.
How it works
Simple for your customers. Hands-off for your team.
- 01 —
We map your workflow
We learn how your business receives inquiries, answers questions, and schedules appointments.
- 02 —
We build your system
We configure an AI receptionist and automation around your services, policies, and existing tools.
- 03 —
Your system handles the routine work
The system responds to supported inquiries, captures information, assists with bookings, and escalates conversations when a person needs to step in.
Illustrative workflow
How a typical inquiry moves through your system
- 1Customer InquiryA message arrives through a connected channel
- 2AI ResponseSupported questions are answered from approved information
- 3Lead CaptureContact details and the request are recorded
- 4Booking AssistanceThe customer is guided to a supported booking step
- 5Human Handoff When NeededYour team takes over when a person should step in
Handoff can happen at any step. If a request is complex, sensitive or uncertain, the system routes it to your team instead of guessing.
Exact functionality depends on your existing systems and the integrations you choose.
Solutions
A better front desk, built around your business.
AI Receptionist
Respond to common customer questions and help customers understand the next step.
Lead Capture
Collect relevant contact details and service requests.
Booking Assistance
Connect customer conversations with supported booking workflows.
Automated Follow-Up
Follow up with eligible inquiries based on agreed rules and appropriate consent.
FAQ Automation
Use business-approved information about services, hours, policies, pricing, and location.
Human Handoff
Route complex, sensitive, or uncertain conversations to a real person.
Every implementation is customized. Available channels, integrations, and features depend on your existing software and project requirements.
Before & after
From scattered messages to a clearer process.
Automation won't catch every opportunity. It gives each inquiry a clear path instead of leaving it to chance.
Before
ScatteredWho we work with
Built for businesses that run on appointments.
- Initial focus
Salons & Barbers
Handle common service questions, capture appointment inquiries, and assist with booking workflows.
Example questions
- “Do you have anything open Saturday?”
- “How much is a skin fade?”
- Initial focus
Spas & Beauty Studios
Help customers understand services, find relevant information, and move toward a consultation or appointment.
Example questions
- “What's included in the signature facial?”
- “Do I need a consultation first?”
Med spa workflows that involve health information are reviewed for privacy requirements before anything is deployed.
- Case by case
Local Service Businesses
Capture new inquiries, qualify requests, and route potential customers to the right person.
Example questions
- “Can someone look at a leaking tap this week?”
- “Do you service my neighbourhood?”
Other industries: trades and home-service businesses, dental practices, clinics and other appointment-driven businesses are supported on a case-by-case basis. Workflows involving health or other sensitive information need extra privacy and compliance review first.
Pricing
Straightforward service. Tailored implementation.
Starter
Suitable for a business beginning with one automation.
Starting at
$1,500one-time setup
- Workflow discovery
- One core automation
- Basic FAQ configuration
- Lead capture
- Supported integration setup
- Testing and launch
Growth
RecommendedSuitable for businesses needing ongoing automation and support.
Starting at
$2,500setup
+ $1,000 / month
- AI receptionist configuration
- Lead qualification workflows
- Follow-up automation
- Multiple connected steps
- Supported CRM or booking integration
- Monitoring and maintenance
- Ongoing optimization
Custom
Suitable for multi-location businesses and complex workflows.
Custom pricing
Scoped to your locations and workflows
- Multiple workflows
- Advanced integrations
- Multi-location considerations
- Custom implementation
- Ongoing support options
Starting prices are indicative. Final pricing depends on workflow complexity, integrations, messaging usage, and support requirements. Third-party software and messaging fees may be additional. Prices are in Canadian dollars and exclude applicable taxes.
Why Birchfront
Automation should fit your business—not the other way around.
What your free audit covers
- How customers reach you today, and where messages wait the longest
- The questions your team answers over and over
- Where automation could help first, and where it shouldn't be used
- A recommended starting point, with clear pricing before any work begins
Built Around Your Workflow
We start with how your business actually operates.
Your services, policies and tools come first, along with the way your team already works.
Practical by Design
We focus on useful processes instead of complicated technology for its own sake.
If a simpler setup does the job, that's what we'll recommend.
Human When It Matters
Automation should know when to involve your team.
Clear handoff rules send sensitive or uncertain conversations to a person.
Managed After Launch
Available monitoring, maintenance, and optimization help keep the system aligned with your business.
What's covered is set out in your package, so there are no surprises.
FAQ
Clear answers to common questions.
Have a question that isn't covered here? Include it in your audit request.
Will this replace my receptionist?
Birchfront is designed to automate repetitive first-line tasks and support your team. Whether it can handle a particular task depends on your workflow and software.
Can it book appointments automatically?
It can assist with booking and, when the appropriate integration is available and configured, create or manage bookings according to agreed rules.
Will it work with my current software?
We assess your booking software, CRM, website, and messaging channels before recommending an implementation.
Do I need a new website?
Not necessarily. Many automations can be connected to an existing website and software setup.
How long does implementation take?
The timeline depends on the scope, integrations, and testing required. A timeline is agreed upon after the initial assessment.
What happens when the AI doesn't know the answer?
The system should follow defined fallback rules and route uncertain or sensitive requests to a person rather than inventing an answer.
Do you guarantee more bookings or revenue?
No. We build systems designed to improve responsiveness and reduce repetitive work. Results depend on customer demand, the business, implementation quality, and other factors.
Can the system handle sensitive information?
Sensitive data requires appropriate privacy safeguards and a suitable system design. We assess privacy, data handling, and compliance requirements before deploying relevant workflows.
How do automated follow-ups handle consent?
Follow-up workflows are built around consent. We help you set clear rules for who can be contacted, through which channel and when, with Canada's Anti-Spam Legislation (CASL) and applicable privacy laws in mind. Having someone's contact details, including details that are publicly available, doesn't on its own mean they've agreed to receive marketing messages. Your business remains responsible for its messaging practices, and we recommend getting legal advice for your situation.
Free automation audit
Let's find the opportunities hiding in your workflow.
We'll review how your business handles inquiries and identify practical opportunities for automation.
- 1Tell us how customers reach you today.
- 2We review how inquiries are handled from first message to booking.
- 3You get practical, plain-language recommendations.
- No obligation.
- Clear recommendations.
- A system designed around your business.
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